Attract Qualified Leads Predictably
Need help marketing your estate planning law firm, but don’t know where to start?
Consistent Qualified Leads
Consistent Qualified Leads
About Predictable Estate Planner ©
At Predictable Estate Planner, we empower estate planning attorneys achieve consistency, longevity, and scalable growth in their law firm/s. Our proven marketing systems ensure you’re consistently in front of the right people—clients who need your expertise and are ready to take action. More than just generating leads, we focus on cultivating trust and positioning you as the go-to authority in estate planning in your region.
With data-driven strategies, automation, and high-converting website solutions, we eliminate guesswork from your marketing efforts, allowing you to focus on what you do best—serving your clients and growing the business. Whether you’re looking to streamline your client acquisition process, build lasting relationships, or establish your firm as a recognized leader in your community, Predictable Estate Planner gives you the tools and strategy to make it happen—with pinpoint predictability.
What People Are Saying…
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“What stood out for me is your willingness to help me execute on it, which is something no one else has offered.” – Angel
“I had my first $60,000 month last year, then I didn’t think it was possible but I nearly doubled that this January.” – Michael
“Its beginning to be 3, 4 weeks before people are able to schedule us.” Jill
“Heath has done a remarkable job of taking complex things, and simplying them for us.” Dave
“Heath in the time I’ve worked with you I’ve come to realize more and more the absolute benefit of having a marketing approach, and systems that work together and talk together. This will be the first time I’ve had a system in place where I can completely Track, everything that comes in from whatever source.” Edward
“I’ve already got a 10 to 1 ROI on what I’m paying Heath to maintain all this for me and to be my back office.” Alex
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Free Gift To You For Applying
($250 Value)
Free Gift To You For Applying
($250 Value)
FREE when you apply
What Can We Help With?
(our menu of expertise)
What Can We Help With?
(our menu of expertise)
Lead Generation
Increase Website Traffic
Great First Impressions
Clear Communication
4 Methods of Lead Capture(tm)
Organic Search Optimization
Website Blog Creation & Publication
Sales Process
Increase Conversion Rate
Proven Effective User Experience
Message-To-Market Match
Qualification Process
Lead Information Gathering
Website Blog Creation & Publication
Individualized Coaching
Increase Conversion Rate
Message-To-Market Match
Qualification Process
Lead Information Gathering
Automated Second Touch
Proven Process
Heath B. Rost
Futurist | Speaker | Digital Marketing Expert
Blog & Technology Coach
Consistent. Predictable. Growth.
Heath Rost is an entrepreneur, speaker, and coach specializing in customized marketing solutions for law firms. As the founder and CEO of Personable Media, established in 2013, Heath focuses on building websites that drive client success.
An Iowa native, Heath relocated to Colorado to pursue his entrepreneurial ambitions. He holds a Liberal Arts Degree in Computer Information Systems from Wartburg College (2011) and furthered his education in software and business development at The Foundation (2014) and the University of Denver (2016). His commitment to community development is evident through his participation in Leadership Jefferson County (2017) and Leadership Arvada (2018).
Heath’s expertise extends to content curation and online marketing strategies, assisting companies in finding their voice and message-to-market match. His passion for technology and community engagement positions him as a thought leader in digital marketing and business development.
Heath’s clients have produced massive financial growth like Michael, who went from $400k 3 years in a row to suddenly making $1,000,000+. Or Jill, who started her law firm just a year and a half ago, was making $10k per month and is now making $70,000 per month 15 months later. Or Kristi Hancock who started her law firm the day we launched her website last fall, and just hit her first $25K month this year in January.
Heath B. Rost
Futurist | Speaker | Digital Marketing Expert
Blog & Technology Coach
Consistent. Predictable. Growth.
Heath’s clients have produced massive financial growth like Michael, who went from $400k 3 years in a row to suddenly making $1,000,000+. Or Jill, who started her law firm just a year and a half ago, was making $10k per month and is now making $70,000 per month 15 months later. Or Kristi Hancock who started her law firm the day we launched her website last fall, and just hit her first $25K month this year in January.
What’s New At Predictable Estate Planner…
(blogs are written by Heath and our scalability attorney-coaches)
EP Attorneys: 3 Things Your Digital Marketing Needs Today
Great Expectations: Managing Google Ads For Law Firms
Fulfilling Potential For Your Estate Planning Law Firm
Questions Your Growth Advisor Will Ask You…
✅ What is your current annual revenue from estate planning cases, and what percentage of your total practice does this represent?
✅ How many new estate planning clients do you currently bring in each month, and what is your ideal monthly goal?
✅ What marketing strategies have you tried in the past, and how well did they work (or not work)?
✅ Do you know your cost per lead and cost per acquisition for estate planning clients? If not, what metrics do you currently track?
✅ What do you feel is the biggest challenge holding your estate planning practice back from growing right now?
✅ How much time, if any, do you or your team dedicate to marketing efforts each week? What specific activities are you focusing on?
✅ If you could wave a magic wand, what would your estate planning practice look like in one year in terms of revenue, client volume, and team structure?
2025 Spring Application Now Open